Mk Research Panels encourages our customers, visitors, business associates, and other interested parties to read this Privacy Notice, which applies to all users.

By using our Service or submitting personal/business information to Mk Research Panels by any means, you acknowledge that you understand and agree to be bound by this Privacy Notice, and agree that Mk Research Panels may collect, process, transfer, use, and disclose your personal/business information as described in this Notice. Further, by accessing any part of the Service, you are agreeing to THE TERMS AND CONDITIONS OF OUR TERMS OF SERVICE. IF YOU DO NOT AGREE WITH ANY PART OF THIS PRIVACY NOTICE OR OUR TERMS OF SERVICE, PLEASE DO NOT USE ANY OF THE SERVICES.

Consumer privacy is a top priority for Mk Research Panels.

Mk believes in responsible data collection, use, and stewardship. Our internal policies and procedures conform to applicable laws and industry standards around the globe.

We are committed to responsible stewardship of the data under our control and to compliance with all applicable privacy laws that regulate the collection, use, and disclosure of data about individual.

What we collect

Personal information (also commonly known as personally identifiable information (PII) or personal data) is information that can be used to identify you, or any other individual to whom the information may relate.

The personal/business information that we collect directly from those registering for the Service, includes the following categories:

Personally identifiable information – (e.g. First Name, Last Name, Gender, Phone number; Email, Country);

Geographic or location information;

Information contained in posts you may on the public forums and interactive features of the Service;

Information automatically collected about you, your use of the Service, and your behaviours on the Service as described below

Telephone calls and e-mails to us may be recorded and monitored for quality control purposes only, and we may also intercept communications made to individual members of staff at Mk Research Panels when this is required for business purposes and as permitted by law;

Where permitted by law, your aggregated behavioural activity on our website is collected by using a third party tool.

Other information that may be exchanged in the course of engaging with the Service, including. You will be aware of any subsequently collected information because it will come directly from you.

Mk collects data from:

• Our Panelists or prospective panelists who participates or agree to participate in our surveys.
• People who contact us via our websites, via email, or other means.
• Publicly available social media sources.
• Our employees, contractors, and business contacts at other companies in the course of conducting our businesses.
• Website browsers and other devices that are measured by our digital platforms.
• People we contact with regard to our surveys conducted online, in person, by telephone, email.

How does Mk Research Panels use personal/business information?

Subject to the terms of this Privacy Notice, Mk Research Panels uses the above-described categories of personal/business information in several ways. Unless otherwise stated specifically, the above information may be used for any of the following purposes:

To respond to your requests;

We may process your data where law requires us to do so.

If we have any legitimate interest/s in processing your data such as direct marketing, market research, data analytics, advertising, business intelligence, data engineering, or any interest of like nature.

To send you newsletters, e-mails relating to participation in any of our events, our proprietary product-related information, promotional events and content.

We may after receiving your consent, inter alia send you information/ provide demo/ connect with our sales representatives in response to your query/ request while filling our ‘Contact Us’ Form, ‘Panel Book Download’ Form, ‘Report Download’ Form or any other related form/s or communication/s. We may use in other manners after subsequent notice is provided to you and/or your consent is obtained, if necessary.

Mk Research Panels will not sell your personal/business information to third parties without your consent and such consent would be explicitly taken from you only after providing the clear reasoning behind sharing such information in an understandable manner.

We will keep on working endlessly to maintain the personal data we collect so that its accurate, relevant and up to date.

We provide clear notice about what data we collect and how we use it. Panelists and survey respondents may withdraw their participation at any time. Individuals also have the ability to opt-out of our panel anytime as they wish.

Data Protection:

We implement multi-layered organizational, technical and administrative measures that are designed to protect the personal data under our control. These include, among other things: limiting access to data; using technology measures like firewalls, encryption, malware protection and intrusion detection; maintaining policies that are aligned to a wide variety of legal requirements.

External Links

The Service may contain links to other websites maintained by third parties. Please be aware that we exercise no control over linked sites and Mk Research Panels is not responsible for the privacy practices or the content of such sites. Each linked site maintains its own independent privacy and data collection policies and procedures, and you are encouraged to view the privacy policies of these other sites before providing any personal/business information.

You hereby acknowledge and agree that Mk Research Panels is not responsible for the privacy practices, data collection policies and procedures, or the content of such third-party sites, and you hereby release Mk Research Panels from any and all claims arising out of or related to the privacy practices, data collection policies and procedures, and/or the content of such third-party sites.

Deleting/Unsubscribing Your Account

If you choose to end your membership with a Mk Research Panels Service or to require us to cease processing your personal/business information, you may automatically discontinue your membership by clicking on Unsubscribe after logging-in to your account on the particular Mk Research Panels service.

We may communicate with you using email, SMS, and other channels (sometimes through automated means) as part of our effort to market our products or services, administer or improve our products or services, or for other reasons stated in this Privacy Notice.

We may change these Privacy Principles from time to time. We will always indicate the date the last changes were published.